Search Engine
Optimization
Success requires a lot
more than submission to a bunch of search
engines.
It is the search engines that
finally bring your website to the notice of your prospective
customers. When a topic is entered for search, nearly
instantly, the search engine will sift through the millions of
pages it has indexed and present the ones that match the
requested topic. The searched matches are also ranked, so that
the most relevant ones come first. Each search engine employs
their own unique and complex ranking algorithm to determine
relevancy. Relevancy determines which sites are ranked in what
order. This is incredibly important to you as prospective
customers will probably only look at the first 2-3 listings in
the search results.
Search Engine Optimization is the process of
fine tuning the content of your site and ensuring that your
site ranks highly in the various search engines. We will look
at the plan for your site and make recommendations to increase
your search engine ranking and website traffic. When
appropriate we will work with your web designer to build an
integrated plan so that all aspects of design are considered at
the same time. If you wish, we will also provide ongoing
consultation and reporting to monitor your website and make
recommendations for editing and improvements to keep your site
traffic flow and your search engine ranking high.
Our focus on small business gives us a keen
appreciation for the necessity for your website to rank highly
on a local, regional and national basis. The next time someone
tells you that they will, for a small fee, submit your site to
1500 search engines... Tell them no thanks! Success requires a
far more integrated solution.
Forget Trial and Error!! Contact us now
for a free consultation.
|